Copyright © Shaun R. Fawcett

During my 30-year career in different professional positions in the private and public sectors, I have written thousands of letters and memos and hundreds of reports. If I had to boil–down everything I’ve learned about practical day-to-day writing for both personal and business purposes into 10 key points, this would be my “Top 10 List”.

  1. Preparation Is the Key
  2. Do all of your research first before you start to write. Even a letter normally requires some minor research, such as making phone calls or reviewing a file. It’s also important to prepare yourself mentally before writing. So, don’t sit down to write too soon. Mull it over for a while, sometimes a day or two, sometimes an hour or two, depending on the complexity of the job at hand. It’s amazing how the subconscious mind will work on the problem “behind the scenes,” and when you finally start writing, it will flow.
  3. Always Use a Sample
  4. For me, this is critical. No matter what I write, it helps tremendously if I have visual stimulation. If I’m writing a letter, I post a copy of a similar letter or the one I’m responding to, somewhere in my direct line of sight. It helps me focus and keeps my mind on the subject at hand, minimizing the tendency for my mind to wander. No matter what it is, I always make a point to find some previous work or a sample of work similar to what I’m doing. It stimulates the creative writing process and increases productivity significantly.
  5. Shorter Is Always Better
  6. Whether writing a report or a letter, look for ways to cut it down in length. Concentrate on conveying the essential message. If something you’ve written does not enhance the core message or doesn’t add value, consider cutting it. These days, you have to be “short and to the point” to get your message read.
  7. Use Concise and Appropriate Language
  8. Your letter or report should use simple language for clarity and precision. Use short sentences, and don’t let paragraphs exceed three or four sentences. As much as possible, use language and terminology familiar to the intended recipient. Do not use technical terms and acronyms without explaining them, unless you are sure that the addressee is familiar with them.
  9. “Be” Your Addressee
  10. A key technique to use when writing anything is to visualize your audience. As you write, try to imagine in your mind’s eye the specific person(s) to whom your written product is directed. I often imagine that I am sitting across the boardroom table from my addressee, trying to explain my points in person. Make an effort to see the situation from the other person’s perspective. What would you be looking to see if you were the recipient of the letter or report?
  11. Do the Outline First
  12. Even if it’s a one-page letter, it doesn’t hurt to jot down a few quick notes on the main points that you want to cover. This process forces you to think logically about exactly what you want to cover, and it helps you decide in which order you will approach your subject. For a letter this is helpful. For a report, this is essential. I believe that you should force yourself to go through the entire thinking process that is required to develop a complete draft Table of Contents before you start to write any report.
  13. Write and Then Rewrite
  14. No matter how much preparation I do, I always find that I can improve on the first draft. That’s partly because when I’m writing that first version, my main focus is to get the essence of my thoughts down on paper. At that stage, I don’t worry about perfect phrasing, grammar, or logic. My main mission the first time through is to make sure that I capture the critical words and phrases that form the core meaning of what I want to communicate. Then I can do the fine-tuning in the last pass.
  15. Format Is Important
  16. Whatever you are writing, make sure it looks professional. This is where proper formatting comes in. Your credibility and that of your organization, are on the line; with your report or letter serving as your representative. If it is not professionally formatted, it will reflect negatively on you, even if the content is good and it is well-written. Rightly or wrongly, the value of your work will diminish in people’s eyes if the formatting of your document is shoddy or amateurish looking. On the other hand, weak research and writing will appear better if the formatting is good.
  17. Read It Out Loud
  18. Some people who haven’t tried it may laugh when they read this, but it works. At any point during the drafting process, but definitely at the draft final stage, read your report or letter to yourself out loud. It’s amazing what one picks up when they hear their words as if they are being spoken to them as the addressee. This helps me the most in picking up awkward phrasing and unnecessary repetition of words or terms.
  19. Check Spelling and Grammar
  20. Last but far from least, make sure you double-check the spelling and grammar in your document. These days, with spell-checkers built into word processing programs there’s no excuse not to do this. Once again, your document is a direct reflection of you and your organization. If it is riddled with spelling mistakes and obvious grammatical errors, it will appear unprofessional, and your credibility will suffer. Watch out for the words that sound the same but have completely different meanings that a spell-checker won’t pick up. Words such as “four” and “fore”, for example. Your final read-through out loud should catch any of these.

Whether writing a letter, a memorandum, a report, or an essay, follow the above tips, and you won’t go wrong.